Friday, September 9, 2011

We Need Your Help!

I know that some of you have already seen this on Facebook, and we are so thankful for your well-wishes and contributions towards the project. If you are not on Facebook or didn't see the post, the story is this: in February Pete was approached by two entrepreneurs to be the chief designer for aluminium iPhone and iPad cases. Since then, he's been working his butt off (60 hours a week since June) to design a series of innovative, sleek cases. The company began, and it's now called Edge Design. Their tagline is Scandinavian Design meets American Craftsmanship. They are currently waiting for the iPhone prototypes to return from production (which is happening here in California). Pete is now finalizing the iPad designs and then will move onto designing the second phase of products.

To raise funds and elevate the company's visibility, Edge Design partnered with a local funding platform called Kickstarter to produce a video and showcase the products. That video featuring an extremely handsome Norwegian is here: http://www.kickstarter.com/projects/223420957/edge-design-accessories-for-smartphones-tablet-com

We're posting here in hopes you can contribute to the company's $5,000 funding goal and help make Pete's dream and hard work a reality. As you know with most startup companies, they are dependent on initial backers to get off the ground. Right now, we have 10 days left to raise $2,755 to meet the goal. Gulp.  

Any contribution would greatly help. I know in this economy it's a tall order, but even $5 or $10 would really help. We are so, so appreciative, and you can see on the Kickstarter website that depending on your pledge, you can receive the products/accessories.  


Just to clarify, any money pledged goes to the three-person company, not directly to Pete's pockets. :)

From Pete: Contributing means that you add money to a pot at kickstarter that works by the all-or-nothing principle. Unless we get fully funded on kickstarter, no money will come from kickstarter and we need to look for this funding elsewhere.

The money that comes from kickstarter will come to the company and help us pay for things that are needed to get the product manufacturing since startups need to pay everything up front and have no credit which is a problem when it can take upwards of $15,000 to manufacture one mold that we need to produce the plastic bands [for the cases].

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